Wednesday, July 25, 2012

Website Protection In Entertainment

Media based websites are open fields to legal liabilities and other various legal issues. Not only are there concerns towards appropriate licensing, but there are also concerns that deal with site traffic and dynamics. This is why it is vital to keep up to date with laws and regulations that can affect the immediate function and use of your website. After reviewing two entertainment law podcasts, the importance of keeping up to date on what is going on in the world of entertainment has increased for me exponentially.


A few heavy topics have been discussed and reviewed on www.entertainmentlawupdate.com that I find to be very informative. Keeping track of intellectual properties is always handy. Especially if it can affect any media the may be included on your site. The current dispute of copyright termination for the Superman Intellectual Property from Warner Bros. by MarcToberoff is an excellent example.

There has been an ongoing war over the Superman franchise for some time now. Warner Bros. even has a release scheduled for a new superman movie by Christopher Nolan, proclaimed savior of the Batman story with his latest titled “Dark Knight Rises”. The legal factors of this case bounce around, but staying on top of litigations that can affect the content on your website can be beneficial.




Many sites also have parody-like commercials that may be liable to legal concerns. In the case of Kim Kardashian v. The Gap, the Old Navy commercial with an alleged Kim Kardashian look-a-like led to a $20 million lawsuit back in 2011. It is claimed that the commercial has “created confusion in the marketplace and violated her rights to her name and likeness”. Similar issue like this may easily occur on your media based website if you are not careful.

Having an open eye to the world of entertainment law can come in handy and save you some headaches down the line. Always be sure to take that extra precaution that will keep you out of litigation or the unpredictable fate of the media.