Sunday, February 12, 2012

Apple TV vs. Google TV (Part 1)

With Apple's recent success in home entertainment, Google has chosen to follow suit with its new release and it’s called Google TV. Aside from smart televisions, the Apple TV has had no real competition in this market so now consumers have more options, especially Android users. This Google TV release will be the second attempt for Google after a terrible failure during the first run in their release with Logitec and Sony, which led to a fire sale of the unsuccessful product in 2011.  Google has since grown with the birth of Google Music and Google Plus as well as the continued success with the Android Market so this release should be more successful and Android fans will have one more thing to brag about.



Since iTunes, Google Music, Pandora, Netflix, Hulu, and all of the other entertainment features are involved with these spectacular home devices from Apple and Google, DVD and Blu Ray sales will continue to plummet. The name of the game today, is integration. People want to be able to watch or listen to their purchased movies and music everywhere and on every device they own. As an Apple user owning a MacBook Pro and iPhone, I appreciate the ability to watch and listen to all of my media seamlessly with my Apple TV. I no longer have to plug my laptop to my HDTV to watch my movies on a bigger screen. This is a convenience that Android lovers will now have. There is no room for limitations now when it comes to media.


Although Apple TV and Google TV are considered hobby items, they still integrate World Wide Web features with home entertainment, which means people will actually be spending more time online and under the influence of a constant media feed, which leads to the big question: "How will this affect the entertainment business?" (Part 2 Coming Soon)

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